Markus Kramer discusses how companies can find their purpose and implement it throughout their organization. Markus Kramer is the Managing Partner of Swiss brand strategy and communications agency …
A reading list on purpose and corporate activism
A lot is being written about purpose and both CEO and corporate activism, but which sources matter the most? This reading list is designed to help you separate the wheat from the chaff. In what …
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The day America embraced stakeholder capitalism
The Business Roundtable has put out a statement that American corporations should aim to promote “an economy that serves all Americans.” It seems America has come to embrace stakeholder capitalism. On …
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