Detavernier Strategic Communication
Think different.
Pre-mortems are decision tools that help inform better decision-making, like in the management of COVID-19. Earlier I explained in this article that pre-mortems can help crisis managers anticipate …
Continue Reading about COVID-19: pre-mortems for better decision-making: a Belgian case →
Pre-mortems, a.k.a. prospective hindsight, is not as popular a management tool as the much more used post-mortems. Communications managers would be amiss, however, to not use pre-mortems in order to …
Continue Reading about How communication decisions can profit from pre-mortems →
