Detavernier Strategic Communication
Think again.
Neuro-linguistic programming (NLP) is a pseudoscience of which the teachings have not been validated by empirical research. Public relations practitioners do well to stick with evidence-based …
Continue Reading about The case against applying neuro-linguistic programming in public relations →
It is time that HR professionals shed the multifold pseudoscientific practices that are popular in their field and turn towards applying solutions that are evidence-based, says HR consultant Patrick …
Continue Reading about Patrick Vermeren: “Pseudoscience causes harm to companies and their staff.” →
