Together with Sophie Boutelegier (Expandify), Jo Detavernier will run a VOKA webinar on flexible thinking on May 27. Apple, Netflix and Microsoft managed to break through during a time of economic …
Do B2B buyers really value “snackable” short-form content?
It is a common misconception in B2B marketing that buyers care much about "snackable" short-form content. The data tells us that nothing could be farther from the truth. It seems that in B2B …
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